Monday, February 26, 2007

Taborga Chilean Wine In a Box

Look for a new boxed wine offering from Chile. It's good to see a Fair Trade and certified organic product offered in this economical and fuel-thrifty bag-in-box package.

TABORGA Chilean Wines Introduce First 3L Bag-in-Box Wine From Chile

TABORGA Chilean wines, produced by award-winning, FLO Fair Trade and IMO Organic certified vineyard, Lomas de Cauquenes from the Maule Valley of Chile, are offering the first available 3L Bag-in-Box wine for the US market.

Coral Gables, FL (PRWEB) February 13, 2007 -- TABORGA Chilean wines will begin offering the 3L Bag-in-Box to the US market as one of the first entrants from Chile in this segment.

TABORGA Chilean wines are the entry level line offered by Viña Lomas de Cauquenes and C&C Imports, LLC. They are estate bottled and produced by the first Organic Certified vineyard and 1 of only 2 FLO Fair Trade certified producers in Chile. TABORGA wines recently received Silver and Bronze medals from the Beverage Testing Institute in the World Value Wine Challenge in the under $8 category. TABORGA wines decided to offer the 3L Bag-in-Box to the US market after researching the success in Northern Europe of the size, the lack of a Chilean offering in the US and the current segment success since 2003 which has made it the leading packaging segment in terms of growth.

TABORGA table wines offer incomparable value, artistically designed labels and explosive point of sale advertisements in the $5 retail range. The labels were painted by a young Chilean artist, of which the wine also bears her name, who uses her unique yet traditional style to accentuate the contents of these incredible wines. TABORGA wines began with the sale of Red (Cabernet/Pais blend) and White (Moscatel/Semillon blend) table wines characterized by their corresponding colored labels. The brand is expected to grow at the national level and accomplish a top market presence within the year.

About C & C Imports, LLC
C&C Imports, LLC, ( the U.S. importer, was founded in January 2005 in Miami, Florida and is based on a cooperative agreement with Viña Lomas de Cauquenes located in the Maule Valley of Chile who is producing and estate bottling Melania, Melania "Coleccion Especial", Melania "O" and Taborga brands, Fair Trade (FLO) certified Chilean wines.

TABORGA Chilean Wines Introduce First 3L Bag-in-Box Wine From Chile

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